The pandemic is not over. Even in this post-pandemic world, small businesses are still feeling the impact of it. In order to help alleviate the pains of many small businesses, the government created the Paycheck Protection Program. But there are deadlines associated with it as well.
What do you do when you’ve spent so much time, money, and energy building your business, but something just doesn’t feel right?
Do you feel like you’re a square peg in a round hole as an entrepreneur? Many times, we think we have to get it all figured out right away. Then, we think we have to stay exactly the same as who we were the day we started. If our business doesn’t look like it was supposed to look when we set out to start it, we view that as a failure.
A financial projection is not just about cash flow forecasting. In the world of e-commerce and online business, your money is just as highly volatile as your sales are unpredictable.
If you’re running an ecommerce business and you’re ready to grow your business, two of the most important things you need to consider are to run an email marketing campaign and set some automations in place.
When you’re in the season of your business where you’re ready to scale, whether you’re one person or a company of 10 or 100, you’ve got to start thinking about doing financial projections.
Perhaps your online business is only paying you $1 an hour – even worse than your previous job. Or you’re maybe you’re tired of all the stress that comes from selling online courses and products. Maybe you’ve reached your peak, you’re not sure if people are going to buy from you again, or maybe you’ve run out of ideas for what to sell.
Are you scared of emailing people just because you think you’re going to bother them? Whether you’re still new to ecommerce or you’re scaling to grow your brand, it’s crucial that you know how to run email marketing campaigns effectively.
Small business owners work so hard to build a company. Being virtual doesn’t exempt you from exposure to things that could get you in trouble simply because you don’t know to look for them.